Lucyyu
Case Studies
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What we do
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About us
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Get in touch
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Hey, I'm Lucy. I design memorable experiences, build scalable products, and solve complicated problems.

Real
Projects with real users
3D
XR for Everyone
Palatial, an automation platform that simplifies XR development
Gen AI
Optimizing Fuel Deliveries
A decision optimization model for oil and gas deliveries
Branding
Palatial Website
Palatial's web presence, visual identity, and waitlist sign up
Strategy
Reimagining Work
A new work/life model for Linkedin's 20,000+ employees
Strategy
Transforming the Workplace
A cross-sectional study on employee experience and company culture
Speculative
Academic and side projects
Post-Post-Post
Exposing the mechanisms behind staging the perfect instagram post
Japanese Embassy
Using architecture to explore what the embassy of the future might look like
Chicken Nugget
Elevating the humble chicken nugget through resin