Re-imagining Work
Description
Year
2021
Timeline
8 Weeks
Skillset
Future Forecasting
Project Management
Digital Strategy
Visual Design
Project Management
Digital Strategy
Visual Design
Role
Project Lead
Background
We were asked by Linkedin to re-imagine what their future workplace might look like, how it might be used, and the type of culture it would support post-pandemic. Through inclusive work policies, community engagement, and a focus on wholistic wellness, this proposal became a global standard for Linkedin's workplace and real estate teams.
What I did
I managed a team of strategists, designers, and consultants across 3 time zones. Starting with desktop research, we used client feedback to develop emerging trends into actionable recommendations, eventually presenting a workplace experience strategy to Linkedin leadership.
Internally, the speculative storytelling methods I developed were later incorporated into engagements for key accounts like Microsoft and Adobe.
Internally, the speculative storytelling methods I developed were later incorporated into engagements for key accounts like Microsoft and Adobe.
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Gathering Ideas
Research and Brainstorming
Primary feedback from Linkedin employee interviews/surveys was combined with emerging WFH trends to help the team form an idea of what post-pandemic work-life integration might look like.
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Building a Story
Illustrating a Plausible Future
Building off of feedback from the client, we developed "how might we..." statements into actionable proposals. I created the graphics for the final presentation, crafting a cohesive and far reaching story.
More Work
